Congregational life and activities are often absent from secular public media sources. It is assumed that these media outlets are not interested in stories about religion, but this is not necessarily the case.
In this luncheon workshop, you can learn how to create an awareness of what congregations are doing and showcase the good work being done in our communities by people of faith.
During her time at mainstream newspapers in Florida and the Philadelphia area, workshop facilitator Sharon Tubbs found that news outlets are interested in news from congregations because they reflect an aspect of community life in which the public is interested. Tubbs shares the story of how a short press release led to extensive newspaper, television and radio coverage of a local prayer event.
This luncheon workshop will teach you how to promote your congregation’s special events in inexpensive ways to not only raise awareness of your congregation, but also to highlight the role of congregations in public life.
By the end of this workshop, you will be able to:
- identify events, services or interesting tales within your congregation that may constitute a story or calendar announcement for local news outlets.
- write a press release and send it to local media.
- promote church activity on Facebook.
Sharon Tubbs uses speaking, writing and coaching to inspire others to live with purpose and to reach their potential in Christ. Her professional career began as a journalist, and she spent nearly 20 years in Florida’s Tampa Bay area working as a newspaper reporter and editor, church leader, nonprofit volunteer and entrepreneur before moving back to her native Indiana in late 2015.
This workshop is 11 a.m.-1 p.m. (Eastern time) Wednesday, October 4, 2017 in Fort Wayne. The cost is $10 per person. This includes lunch, conversation and workshop materials. Workshops limited to Indiana congregations.
How can you maximize your learning in this workshop and others? Check out this Center for Congregations article, "Getting the Most from an Education Event."